Press Releases: 2013
Breeders’ Cup Fantasy Horse Racing Game Powered By Datapipe Cloud Platform
Datapipe’s Stratosphere® High Performance Cloud Provides a Scalable and Secure IT Environment For Breeders’ Cup Fantasy ‘Capping Game
Jersey City, NJ, July 30, 2013 –Datapipe, a global provider of managed services and infrastructure for outsourced IT and cloud computing, today announced that Breeders’ Cup Limited has selected the company’s Stratosphere® cloud platform to deliver the Breeders’ Cup Fantasy ‘Capping (www.fantasycapping.com) online game. Stratosphere® enables the free fantasy horse racing game to scale quickly from virtually zero traffic during the off season to over 10,000 hits per day during the 14 weeks prior to the Breeders’ Cup. For more information, download the complete Breeders’ Cup case study.
The Breeders’ Cup World Championships is horse racing’s Super Bowl – an event that marks the end of the Thoroughbred racing season. Billed as a two-day, $27 million extravaganza, the Breeders’ Cup is the ultimate horse racing and lifestyle experience for fans who come to see the world’s best horses, trainers and owners.
In 2012, the Breeders’ Cup began work with a California-based gaming developer to design Breeders’ Cup Fantasy ‘Capping, an online game much like fantasy football, to attract a larger base of younger racing fans to the sport. In order to provide a cost-effective solution with the security and reliability to handle traffic spikes and cyber attacks, the Breeders’ Cup turned to Datapipe.
“No other vendor could match the level of flexibility and scalability that Datapipe offered us,” said Justin McDonald, Vice President, Marketing/Digital Media, Breeders’ Cup. “Datapipe’s solution is the perfect fit for Breeders’ Cup Fantasy ‘Capping because we pay for only the processing power we consume at any given time.”
Datapipe provisioned the organization’s online gaming service within the Stratosphere® public cloud. Daily communication with the Breeders’ Cup team ensured that the fantasy game environment would support thousands of fantasy racing teams in a secure, optimized environment.
About Datapipe Stratosphere® Elastic Cloud
Stratosphere® is a high-performance managed cloud computing platform, designed to meet enterprise requirements for governance, usability, compliance and interoperability. The Stratosphere® cloud management portal enables self-service cloud environments, cloud diversity in conjunction with the AWS ecosystem – as well as hybrid cloud options featuring Datapipe’s managed hosting, compliance and security services.
Datapipe is the single provider solution for optimizing, managing and securing mission-critical IT services for the enterprise. Areas of expertise include private and public cloud, HIPAA, PCI compliance, security, database, network, storage and disaster recovery. Datapipe staffs and operates data centers in influential technical and financial markets including New York Metro, Ashburn VA, Silicon Valley, Iceland, London, Hong Kong and Shanghai.
About Breeders’ Cup
The Breeders’ Cup administers the Breeders’ Cup World Championships, Thoroughbred racing’s year-end Championships. The Breeders’ Cup also administers the Breeders’ Cup Challenge qualifying series, which provides automatic starting positions into the Championships races. The 2013 World Championships will be held at Santa Anita Park in Arcadia, Calif., on Nov. 1-2, and will be televised live on the NBC Sports Network and NBC in the US. The $5 million Breeders’ Cup Classic will be shown live and in primetime on NBC. Breeders’ Cup press releases appear on the Breeders’ Cup Web site, www.breederscup.com. You can also follow the Breeders’ Cup on social media platforms, Facebook, Twitter and YouTube.