Datapipe Sponsors WIRED Magazine Event Featuring Chris Anderson


Jersey City, NJ — December 18, 2008 — Datapipe, a provider of managed global IT services, announced today that it sponsored a special presentation by WIRED Editor-in-Chief, Chris Anderson, on December 17th at the WIRED store in New York City.

Anderson spoke about the emerging business trend toward FREE, the subject of his second book set to be released in 2009. The economics of FREE are responsible for generating billions of dollars in revenue, and it has quickly become the business model of an increasing number of industries.

"Chris Anderson’s insights provide exceptional thought leadership on the global marketplace. His analysis is always on-target and often several steps ahead of conventional wisdom," said Robb Allen, CEO of Datapipe.

Datapipe and WIRED have a decade long partnership which has gone beyond advertising to include past sponsorships of NextFest and presentations at the 92nd Street Y. The longevity of this relationship is proof of Datapipe and WIRED’s commitment to technology and the resulting impact on business.

Howard Mittman, WIRED Associate Publisher stated, “The WIRED Store is the physical embodiment of the many ways that WIRED celebrates innovation inside our magazine's pages. As we explore innovation and the changes our world is experiencing, it becomes more important than ever to seek out best in class companies, such as Datapipe, whose vision for the future is in line with the predictive, prescient qualities of the WIRED brand. We are proud of our long-term partnership with Datapipe and are very excited that they were alongside us as the WIRED Store provided a stage for Chris Anderson to speak about the release of his latest book, FREE.”

With Anderson at the helm, WIRED has won five National Magazine Awards, and in 2007 he was named to Time Magazine’s "Time 100", an annual list of people transforming our world.

The 2008 WIRED Store is open November 21st - December 26th. Located at 15 West 18th Street in Manhattan's Flatiron District, the fourth annual WIRED Store displays today's leading technology products.